diventa un’abitante della moreldiventa un’abitante della morel
The stories of companies are easily boring and probably the least read part.
We thought of a summary that deliberately stays away from often insignificant details and magnificent performances but gives an idea.
In reality, we are keepers of an entire world of anecdotes and legends that, by unanimous family decision, will be passed down only verbally.
Maurice Morel, a legendary man, builds the first cotton fabric factory for footwear in Arpajon, France.
1923 - 1930
Other factories are built in England, Spain, Morocco, Belgium, Germany, and Italy.
Morel Italy is born in Milan, and Maurice chooses Antonio Ghiringhelli as his partner, another unique and fascinating man.
The current factory is built at Via Privata Gradisca 18.
Alice Bonfanti Botti becomes a partner alongside Ghiringhelli and Maurice Morel.
The German army seizes the factory to install an anti-aircraft gun on the roof of F2. In the same year, the British attempt to bomb it but miss their target and hit the small F6 instead.
The Americans arrive and briefly seize Morel.
Ottavio Bonfanti, Alice's son, takes over from Ghiringhelli, who becomes involved in the reconstruction of Teatro alla Scala and becomes its superintendent for over twenty years.
Luca Bonfanti, the son of Ottavio, takes over and begins a meticulous restoration of the Via Gradisca building.
Luca and Bianca sell the branch of the company related to fabrics for footwear to focus exclusively on management and tireless restoration.
Today, Morel is one of the rare examples in Milan of an original 1930s industrial complex that has never been abandoned. An incredible village where time, history, and why not? some ancient ideals, speak softly.
Morel & C. Srl Via Privata Gradisca 18 20151 Milano P.IVA: 00736310152